Spring has seen the launch of two market-leading, innovative and stunningly designed 4G-ready handsets, Samsung’s Galaxy S4 and the HTC One.

Both brands have released concept videos featuring their user experience and product design engineers who explain what their focus was in creating the handsets.

HTC’s focus was to continue to push the boundaries of material design innovation and new manufacturing techniques. The result – a HTC one which offers an holistic 360° experience and a simple, beautiful user experience. Samsung’s team recognised that their devices have become a central part of our customers’ daily lives, encapsulated in the design concept – “A life companion for a richer, simpler and fuller life.”

Both are available on O2 – for more info click here.

Check out the videos:



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