Virgin Media enhances its cybersecurity offering with new ‘Identity Protection’ feature

Cybercrime on the rise: Virgin Media’s security partner, F-Secure, has seen a record-breaking number of cyber threats over the past year, detecting 8 million potential identity threats every day.

New feature launch: Virgin Media is now offering customers an updated Advanced Security service, which includes a powerful new ‘Identity Protection’ feature, designed to help prevent identity theft.

Freebie: Customers can unlock a THREE months free trial of Advanced Security.

Virgin Media is stepping up its fight against cybercrime, providing customers with a major upgrade to its Advanced Security service through the introduction of a new ‘ID Protection’ feature.

Advanced Security offers comprehensive protection for an unlimited number of devices, both at home and on the go, and is available to Virgin Media broadband customers for £35 annually or £3.50 a month – significantly cheaper than alternative providers.

Over the past year, Advanced Security has been boosted to strengthen protection against a rising tide of cyber scams, and thanks to its robust security system, Virgin Media’s Advanced Security, has successfully prevented*:

131.5 million unsafe or harmful websites from being accessed.

346,204 viruses, malware, and spyware threats through advanced virus protection.

4.1 million banking and shopping sessions from being intercepted, enabling safer online transactions

All Virgin Media customers benefit from Essential Security as standard. Those who choose to upgrade to Advanced Security can enjoy additional security benefits including:  

Remote device disruption:  Helps to protect devices from being remotely accessed and controlled.

Banking and shopping protection: Stops untrusted network connections while buying or banking online.

Virus removal: Detects, scans and removes viruses alongside other malware on customers’ devices.

On-the-go protection: Provides constant 24/7 security on the go, regardless of a customer’s mobile network provider, and even if they are offline or connected to a different broadband connection.

Devices protection: Available on an unlimited number of devices for total protection everywhere.

Generate and store strong passwords: Get instant alerts and advice if your personal data has been exposed in a data breach.

Scam protection: Get notified of untrusted online stores and block SMS scams automatically with the latest AI technologies.

Through its Swerve the Scammers campaign, Virgin Media O2 continues to invest in fraud prevention and awareness. This includes rolling out AI scam call detection for free to its customers, which is now flagging more than 50 million suspicious calls every month, alongside blocking scam text messages from reaching customers The operator is also collaborating with cross-sector partners through initiatives like Stop Scams UK.

ENDS

Notes to Editors:

Virgin Media’s Advanced Security offering costs £3.50 per month or £35 annually. By comparison, Amazon’s F-Secure package costs £79.99 per year and covers only five devices. (Prices as of 6/11/2025).