Virgin TV customers can now ace their tennis viewing experience by streaming Tennis Channel at no extra cost

• Virgin Media O2 serves customers an enhanced viewing experience by streaming Tennis Channel at no extra cost.
• All channels are visible in Virgin Media’s TV guide and searchable via voice control, ensuring they are quick and easy to find.
• Virgin TV customers now have access to 40 streaming channels including British Screen Classics, Inside Crime and U&Transport.
• The upgrade will automatically be added to Virgin TV 360 and Flex, with no need for customers to take action.

Virgin Media O2 launches a brand-new streaming experience for their customers with Tennis Channel, giving users access to even more sport content at their fingertips – at no extra cost. 

Available to Virgin TV customers directly via their set-top box on channel 542, the brand-new channel offers viewers 24/7 access to a wide range of tennis content, including live coverage of some of the sport’s most exciting competitions. This includes the Davis Cup and Billie Jean King Cup, as well as the ATP Challenger Tour, with live coverage beginning on Tuesday 18 August, and the innovative Ultimate Tennis Showdown (UTS).

Beyond live action, Tennis Channel brings fans closer to the sport and its stars with exclusive interviews, player profiles, magazine shows and highlights, alongside a rich archive of classic matches and memorable moments from some of tennis’s biggest stages, including the Australian Open and US Open.

The new addition joins the existing 40 streaming channels available on Virgin TV, which include Tipping Point, Deal or No Deal, Great British Menu, History Hunters and much more.

Richard Vivian, Director of Programming and Value-Added Services at Virgin Media O2, said: “Tennis continues to captivate audiences around the world, and this new streaming channel gives our customers even more ways to stay connected to the sport they love. Available 24/7 at no extra cost, Virgin TV customers can switch onto live tournaments and exclusive content as well as must-watch tennis content they won’t find anywhere else.”

Andy Reif, SVP International and Programming at Tennis Channel, said: “We’re thrilled to bring world-class tennis coverage to millions of UK fans through this new partnership with Virgin Media O2. “This marks another milestone in Tennis Channel’s ongoing international growth and reinforces our commitment to delivering the best tennis coverage to fans everywhere.”

The new additions to Virgin Media’s TV line up can be found on the Electronic Programme Guide (EPG) and come as part of the company’s expanding streaming channel offering, providing an alternative and complimentary experience to traditional linear TV.

Virgin Media O2 will continue to evolve its streaming channel offering, adding more fantastic channels that will provide customers with even greater choice.

ENDS 

Notes to Editor:

Only available for Virgin TV360 and Flex customers.

Channel rights include:

1/ PREMIER COUNTRY vs COUNTRY COMPETITIONS

• UNITED CUP
• DAVIS CUP
• BILLIE JEAN KING CUP
• HOPMAN CUP

2/ ATP & WTA UK GRASS COURT EVENTS

• ATP 500 QUEEN’S (HSBC CHAMPIONSHIPS)
• WTA 500 QUEEN’S (HSBC CHAMPIONSHIPS)
• ATP & WTA BIRMINGHAM
• ATP & WTA ILKLEY
• WTA 250 & ATP NOTTINGHAM
• WTA & ATP 250 EASTBOURNE

3/ ATP CHALLENGER TOUR

35 events from January to November

4/ ULTIMATE TENNIS SHOWDOWN

4 events:

• GUADALAJARA
• NÎMES
• HONG KONG
• LONDON