O2 today reinforced its ongoing commitment to customers with its ‘Fair Deal’ pledge, aimed at rewarding loyal customers by ensuring that existing users always have access to the best O2 deals.

Fair Deal is an example of O2’s policy of always putting its customers first. It forms part of a series of promises that O2 makes to customers:

  • Customise your plan – Custom Plans gives customers the power to spread the cost of their phone and lower their monthly bills. And they’ll never pay for a phone they already own.
  • Exclusive experiences everyday – O2 Priority customers have exclusive access to invite-only moments, perks and experiences to do the things they love.
  • The ultimate tech support – Customers have access to O2’s Gurus, providing free advice to help them to get the most out of their tech, tariffs, accessories and so much more.
  • Best network for coverage – O2 has been awarded Britain’s Best Network for Coverage for two years running so customers can stay connected to those that matter.

These promises, along with Fair Deal, are the reason that over 25 million customers have chosen to join and stay with O2. O2’s market-leading position for customer loyalty with 0.9% contract churn is testament to its customer led approach.  For more information visit O2.co.uk/why-O2

Journalists can contact the Virgin Media O2 press office on:
press@virginmediao2.co.uk 01753 565656
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