19 October 2020

O2 and RFU sign new five-year deal marking one of the longest shirt sponsorships in sporting history

O2 to Wear the Rose for five more years as principal shirt sponsor commencing from September 2021 This year marks twenty-five years…

4 October 2019

O2 and ITN Productions to capture England Rugby fan reactions in first live TV advert to be powered by 5G

ITN Productions will use O2’s 5G network to produce a live advert on ITV during the game on Saturday 5th October, made…

18 September 2019

O2 unveils brand new England Rugby campaign inviting fans to ‘Be their armour’

The O2 England Rugby advert will be screened for the first time on TV on Sunday 22nd September The ‘Be their armour’…

19 July 2019

O2 announces ‘Wear the Rose Live’, giving England Rugby fans the chance to meet the team before they head to Japan

Wear the Rose Live will bring fans closer to the England Rugby team at a special event to inspire the players before…

7 August 2017

O2 backs England Rugby’s Red Roses with new campaign

Galvanising fans to #WearTheRose and support England Women  O2, proud partner of England Rugby, today announced a new ATL campaign in support…

15 March 2017

O2 unveils new virtual reality experiences

A series of unique VR experiences in rugby and music brings fans closer to the action than ever before. O2 has today…

15 September 2015

O2 unveils world’s largest projection as ultimate demonstration of fan support for England Rugby

In a world first, fans can tweet their messages of support using #WearTheRose and have them projected onto the roof of The…

9 September 2015

Giants come to life in first ever O2 animation

O2 launches animated campaign featuring the England Rugby team Avatar Creator let fans create their very own England Rugby-inspired avatar to show…

10 August 2015

O2 gives rugby fans chance to earn one of 50,000 Official England Rugby shirts

With the biggest rugby tournament in English history just a month away, O2 is challenging fans across the country to earn one of 50,000 Official England Rugby shirts and show their support for the England Rugby team.