- Doors open on 7th March 2025
- Combining the best of Virgin Media and O2, the new shops will showcase the latest technology, provide a space for customers to get expert guidance and support with their services, and will act as a community hub for locals looking to get online and improve their digital skills
- Over the past 12 months, Virgin Media O2 has invested to upgrade and improve over 100 stores nationwide
London, 7th March 2025: Virgin Media O2 has today announced the opening of two new stores in Gainsborough and Feltham, as part of the company’s ongoing commitment to the high street.
The new stores feature the latest products and services including mobile handsets from Apple and Samsung, Virgin Media’s gigabit broadband and top TV packages. Customers will also be able to get support accessing Priority from O2, a premium loyalty programme to thank members for being a customer. With Priority, members can jump into a world of unique rewards and experiences exclusively for O2 and Virgin Media broadband customers. Plus, they can enjoy access to exclusive gigs and 48-hour ticket presales to events all over the UK through Priority Tickets – all at no extra cost.
The Gainsborough store was officially opened at a special ribbon cutting ceremony by the Mayor of Gainsborough, Cllr Kenneth Woolley.
Mayor Woolley said: “It’s always incredibly exciting when a forward-thinking company like O2 decide to open a store in your town. This will make a big difference to people in the local area who will be able to get the help and support they need without needing to travel elsewhere.”
Virgin Media O2’s decision to open the stores created new job opportunities, with staff hired from the local area. Before beginning their roles, team members received extensive training to handle customer queries and advise on how best to support customers with their tech needs.
The stores aim to make it easier for consumers to recycle their old or unwanted devices, helping Virgin Media O2 to reach its wider sustainability targets. Electronics, including old mobiles, earphones, wearable tech and cables can be recycled in exchange for money – ideal for consumers wanting to make some extra cash or spring clean their homes.
Both stores join more than 300 others as part of the National Digital Inclusion Network, where people in need can get easy access to a free O2 SIM with 25GB of monthly data for 12 months – enough for around 275 hours of internet browsing per month.
Will Houldsworth, Director of Retail at Virgin Media O2, said: “The opening of these new stores demonstrates our ongoing commitment to serving customers at a time and place that works best for them, including on the high street. Over the past 12 months, we have invested millions of pounds to upgrade and improve more than one hundred stores giving customers a brilliant experience whenever they visit us.
“With further investment planned in 2025 and beyond, we remain focused on strengthening our connections with communities, creating new opportunities and delivering even more value for our customers.”
The new stores form part of a wider series of investments Virgin Media O2 is making into its retail stores, including opening a new flagship store last December. The flagship concept store became the UK’s largest telco store at nearly 5,000 sqft and added to the 300 plus stores the company already operates across the UK.
ENDS
Notes to editors
Gainsborough store – Unit 17 Marshalls Yard, Gainsborough
Feltham store – 60 The Centre, Feltham, Hounslow
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